Happy Bitcoin pizza day, everyone! Yesterday\u00a0seven years ago, an enthusiast from Czech Republic Laszlo Hanyecz made the very first documented purchase of goods with Bitcoin \u2013 he transferred 10\u00a0000 BTC to his friend, who then ordered two pizzas. Since then every year bitcoin community members are consuming pizzas and calculating what would be the price of that purchase today. Year after year this index is increasing. Bitcoin price has set a new record rising up to USD 2,150. Results of simple math manipulations demonstrate that two pizzas might be the most expensive so far \u2013 each would cost more than USD 10 million. Hanyecz says that he has no regrets of that purchase - he marked a history of cryptocurrencies. Back in May 2010, 10\u00a0000 BTC were worth just USD50, and only because Hanyecz found a buyer. There were no exchanges and all transactions were direct peer-to-peer. Some of the early Bitcoin enthusiasts sold their crypto treasures for a few dozens of dollars, sometimes cents, but they were the ones pushing the philosophy of cryptocurrencies forward and laying the ground for today\u2019s crypto economy. Did you guys order\u00a0 yourself a pizza to celebrate? Share your experience in comments. Cryptocurrency market is booming! It seems that nothing can stop Bitcoin growth in value, even the lack of certainty in regards with ongoing SegWit vs. BU debate. It is crazy, but only in the beginning of this year bitcoin passed the USD 1000 barrier! There is a belief that what\u2019s good for bitcoin is good for altcoins as well. It certainly does make sense, as last week a number of altcoins, including Ripple, Ethereum, NEM, Ethereum Classic, Stellar, Dash and Bitshares set their new all-time high. The picture looks good, doesn\u2019t it? \u00a0Norwegian Skandianbanken integrates Bitcoin The future of cryptocurrencies looks even brighter when you see that banks and financial institutions are gradually moving away from paranoia about Bitcoin to the next stage \u2013 trying to understand what it is and how it works. Of course there will always be those who choose to impose restricting regulations or build their own private systems. There are a few players, however, who prefer to join the party, rather than have one on their own. The Norwegian Skandianbanken is currently rolling out a new feature which allows their customers to integrate their Bitcoin wallets, checking the value of their holdings in BTC at the same time they access their bank accounts. Christoffer Hernaes, the Head of Innovation and Development at Skandianbanken told to E24 newsoutlet: \u201cWe recognize that Bitcoin is something people want to put their money in, we think that this is a better approach rather than a radical thinking that this is scary.\u201d Although Skandianbanken is not the first one among global banks and financial institutions to keep an eye on decentralizing technologies and set to explore blockchain technology, it is certainly pioneering in such a direct integration with cryptocurrencies. The move was met with a great degree of enthusiasm from the Bitcoin community in Norway, which is anticipating further extension of functions and to trading Bitcoin through the bank platform. Strict financial regulations, especially those addressing money-laundering, can hinder further integration of Bitcoin into operational framework of Skandianbanken. They require banks to know the origins of the money, while Bitcoin\u2019s pseudo-anonymity keeps transactions in a shadowy area. Banks are only starting to actually test the waters in the cryptocurrency space, but even these small steps look promising. We will certainly see more support for development of industry. European retailer started accepting payments in Bitcoin European E-retail giant Alza has started accepting Bitcoin and is planning to extend payment options to Ethereum and Litecoin. Founded in 1994, Alza is the largest online retailer in Czech Republic and Slovakia, with presence in 26 European countries. The move to introduce bitcoin payments comes in response to numerous requests from customers. The new payment option is already available on the website. In addition, Alza installed Bitcoin ATMs in two of its showrooms in Prague and in Bratislava, which can be used for buying bitcoin for crowns and euros as well as selling it. The announcement came soon after Russia\u2019s online retailer Ulmart revealed plans towards accepting cryptocurrencies starting autumn this year, and Japan\u2019s Bic Camera announcing partnership with bitFlyer, Japan\u2019s biggest bitcoin exchange to accept bitcoin payments. Introducing payments in bitcoins retailers are supporting the growing popularity of cryptocurrency and its potential.