That\u2019s it, folks. Bitcoin, the king of cryptocurrencies, has finally broken its ealier price record from nearly three years ago. Rising to a peak of $19 920 dollars by the beginning of December, Bitcoin's price has since corrected slightly but still remains strong above $19 000 dollars. While nothing is certain, it is possible we will see further records before the end of the year. This week we will naturally focus on this historic price record. Additionally we will check out what analysts say about the price development for next year. While a rapid rise may require a breather and some consolidation, quite many factors seem to support the case for continued upside in the long term. In other news we have the name change and rebranding of Facebook\u2019s digital currency, China\u2019s digital yuan and Spotify\u2019s possible crypto implementation. Last week\u2019s news can be found here. Bitcoin has had an excellent year and the next one may be even better. (PICTURE: quoteinspector.com \u2013 CC -BY \u2013 ND) Bitcoin\u2019s price rose to a new record Bitcoin\u2019s price has reached a new historic record for the first time in years. The new recorded high marked on the 1st day of December is $19 920.53 dollars. Bitcoin\u2019s earlier record was from the 13th of December in 2017, when the number one coin\u2019s price ascended to a peak of $19 666 dollars. Some exchanges even reported prices above $20 000 dollars, but $19 666 dollars is widely accepted as the exact number. The prices applied are from the Bitstamp exchange, which is generally regarded as one of the most reliable price sources for international crypto exchanges and brokers. Bitcoin may yet see further records before the end of the year. Bloomberg: BTC could rise to $50k in 2021 Bloomberg, one of the world\u2019s most notable financial publications, has published a new market report about Bitcoin and other cryptocurrencies. In the report Bloomberg\u2019s analysts believe bitcoin\u2019s price has significant room for growth in the near future. \u201cBitcoin will maintain its propensity to advance in price into 2021, in our view, with macroeconomic, technical and demand vs. supply indicators supportive of $50,000 target resistance, implying about a $1 trillion market cap,\u201d the analysts conclude. The report underlines that many aspects support the price more than doubling from its current range. In the past year the birth pace of new bitcoins was reduced by half due to Bitcoin\u2019s recent block reward halving event. At the same time demand has shown no signs of decline and instead only grown. The growing demand has been supported by large institutional investors entering the markets, the crypto implementation of companies like PayPal, as well as growing awareness of Bitcoin and alternative cryptocurrencies. Barring any radical shift from the current situation, Bloomberg\u2019s analysts predict Bitcoin\u2019s price may reach as high as $50 000 dollars by the end of next year. Bloomberg predicts Bitcoin\u2019s price will only continue soaring higher. S&P Dow Jones launches crypto indices S&P Dow Jones plans to launch cryptocurrency indices during the year 2021. This makes S&P Dow Jones the latest distinguished financial institution to enter the cryptocurrency economy. The upcoming indices of S&P will use data by Lukka, a New York-based virtual currency company. The indices will apply to at least the 550 most traded and used virtual currencies. S&P and Lukka believe the new indices will aid investors in forming a more accurate picture of actual cryptocurrency valuation. The indices can also reduce risks for investors and expedite the general mainstream adoption of cryptocurrencies. "With digital assets such as cryptocurrencies becoming a rapidly emerging asset class, the time is right for independent, reliable and user-friendly benchmarks," stated Peter Roffman, head of innovation and strategy at S&P Dow Jones Indices. Cryptocurrency indices can advance the adoption of Bitcoin and altcoins among investors. Facebook renames its digital currency Facebook\u2019s cryptocurrency Libra has changed its name to Diem. The purpose of the rebranding is apparently to make people forget all the negative news and adversities linked to the Libra project. The Libra Association behind the project has also respectively changed its name to the Diem Association. The term \u201cdiem\u201d comes from Latin and means day. \u201cNow transitioning to the name \u2018Diem,\u2019 which denotes a new day for the project, the Diem Association will continue to pursue a mission of building a safe, secure and compliant payment system that empowers people and businesses around the world,\u201c the Diem Association reported in a press release. It is highly uncertain if the rebranding will advance Facebook\u2019s goals. Libra has earlier faced opposition from both politicians, companies as well as national institutions. As an example many European states have declared they will prevent Libra\u2019s launch on the continent. Despite its rebranding, Diem inherits Libra's wavy logo and challenges. Spotify seeks blockchain and crypto expertise After PayPal recently announced implementing crypto payments into their service, it appeared only a matter of time before other online companies would do the same. The latest firm to jump aboard seems to be music giant Spotify. Clues of Spotify\u2019s potential crypto fever are revealed from the company\u2019s job announcement. Spotify published an announcement on LinkedIn, in which it seeks for a new associate director for its payments strategy and innovation department. \u201cYou will drive further consideration of new opportunities and innovation in the emerging ecosystem of distributed ledger technology, blockchains, cryptocurrencies, stablecoins, CBDCs and other digital assets,\u201d the job announcement states. Job posts have also on earlier occasions strongly suggested upcoming crypto implementation by companies. For instance PayPal and Facebook revealed their interest for cryptocurrencies via similar posts, and Spotify is unlikely to be an exception. Spotify will most likely implement cryptocurrencies to its service sooner or later. China starts testing digital yuan China\u2019s central bank intends to soon start testing its upcoming digital yuan. The pilot is done in collaboration with the Hong Kong Monetary Authority and set to begin in the region next year. A particular interest of the central bank is to test how the digital currency could be used in international transfers. The bank believes that for instance Hong Kong\u2019s economy and China\u2019s tourism could greatly benefit from a digital token pegged to China\u2019s official currency. China has already experimented with its digital yuan through transfers between banks in a few selected cities. So far the central bank has reported positive results with at least $300 million dollars worth of value transferred with the digital currency. "From a longer-term perspective, we have a good chance of building a regional cross-border payment platform,\u201d commented Eddie Yue, chief executive of the Hong Kong Monetary Authority. China wants its own digital currency to be launched as soon as possible to compete with others.